It’s time to talk about net zero bullsh*t

Climate Voices

It’s time to talk about net zero bullsh*t

When considering the rush of net zero commitments by companies we need to ask: Does it mark a positive signaling exercise that will drive real change? Or is it a self-delusion that will collapse when greenhouse gas emissions continue to rise? In his 2005 book "On Bullshit," Princeton University Philosopher Harry G. Frankfurt argued: “Bullshit is speech intended to persuade without regard for truth. While a liar cares about the truth and attempts to hide it; the bullshitter doesn’t care if what they say is true or false, but rather…

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